07.03.2023 - Sparco will be the official partner of the Rally Italia Sardegna 2023 scheduled from June 1st to 4th on the Island of the Four Moors as the sixth round of the FIA World Rally Championship.
This partnership was essential in the celebratory edition of the 20th anniversary, as both the Rally Italia Sardegna and Sparco have represented the essence and excellence of Made in Italy that revolves around the world of rallying over the years. These two success stories have often crossed their own paths on the Sardinian special stages. The Turin-based company will be the official supplier of all teamwear for the personnel and staff involved in the organization of the race, as well as the official retailer of Rally Italia Sardegna merchandising - Italian round of FIA WRC - on sale during the rally inside the Olbia Service Park.
The collaboration between Rally Italia Sardegna and Sparco is part of the important partnership of the brand from Piedmont with ACI Sport that in recent years has led to a significant exposure of the brand as the title sponsor of the main Italian rally and track championships as well as on all stages of the world championships organized and sponsored by the Federation on Italian territory. This collaboration retraces the long history of the Italian company that, for over 46 years, has dressed drivers, crews, and teams in every category of the motorsport world, with a particular predilection for the car manufacturers present on the WRC stage, which, without exception, have had Sparco as a technical partner, most recently the M-Sport Ford World Rally Team (for 2023).
"Strengthening the partnership between Sparco and Rally Italia Sardegna - the President of the Automobile Club d’Italia Angelo Sticchi Damiani commented - is a great pride that unites two Italian excellences and is part of ACI Sport's intense collaboration with Sparco, which in recent years has become the title partner of our main rally and track championships, starting with the Sparco Italian Rally Championship, which has also taken its name. Bringing together these two Made in Italy sporting excellence on the occasion of the celebrations for the first twenty years of Rally Italia Sardegna will further enhance the Italian round of the World Rally Championship that we protect, promote, and support with great commitment together with the Regione Sardegna."
"We are proud to be part of the 20th edition of Rally Italia Sardegna," Niccolò Bellazzini, Sparco Brand Manager, commented. "It is a truly important moment for the history of Italian rallying and for Italian sport in general. Two decades of challenges on Sardinia's gravel have always seen us at the forefront of the fight for victory, making us particularly proud to represent Italy in the only Italian round in WRC calendar alongside the Italian Federation and the teams of which we are technical partners. We continue a journey that began last year and that will provide even greater visibility to our brand, especially in a very important year for this event”.
